Mobile

The recent growth in mobile media is being driven largely by the advent of smartphone technology and 3G, which has increased bandwidth and unlimited data plans. Increasingly as smartphone penetration increases, more people are using these devices to access online data and this has presented Advertisers with another fast growing medium with which to drive effective advertising.

In addition to this, is the increasing prevalence of Applications (Apps) on smartphones with the majority of Apps being free. Many free applications derive their revenue from advertising and this is typically done with banners as well as full page advertising.

With smartphone penetration, unlimited data plans and Apps all increasing, the mobile landscape has nowhere to go but up. 

AdMetrics Media can help design your advertising campaigns to address the mobile market and target audiences in this fast-moving market. Read more at Creative Design, or Contact Us for more details.

For examples of Mobile advertising, visit our Advertising specifications for more information.